November 19, 2013 - Actualidad

Start the project "d'ARTÀ" PRODUCTE FET A ARTÀ

Arta City Council is working on creating its own brand of products manufactured in Arta. The main objective of the brand " d' ARTÀ " PRODUCTE FET A ARTÀ is to create a brand image and identity similar to an appellation of origin that allows us to develop new products and services. With the creation of the brand " d' Arta " is to get a high quality differentiated environment both insular , national, and in terms of international tourism.

Among others, the main product lines which are to be developed under the umbrella brand " d' Arta " are food products (vegetables, oils , meats , nuts , citrus , wine, etc. . ) And craft products ( palm , leather, wood , ceramics , recycled products, etc. . ). The branding will drive new and expanding niche marketing strategies of companies located in Arta.

If you are interested in the project or want more information you may attend the meetings to be held for that purpose in Arta and Colonia de San Pedro :

• Thursday 21 November , at 15 h and 20 h in the Regional Museum of Arta.
• Friday, November 22 , at 11 am at the Regional Museum of Arta.
• Saturday, November 23 , at 11 am at the Yacht Club of Colonia de Sant Pere .


You can also contact the City of Arta by calling 971 835 624 (Ana Duran and Pedro Osuna ) or by email to productearta@arta.cat

 

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Plan de competitividad turística. Artà sorprende.